WordPress Statistics 2025: Key Insights, Facts & Growth Trends

WordPress was launched as a simple blogging tool back in 2003. Way before Twitter and Facebook were launched.

However, it has now become the #1 CMS in the world, with a market share of over 60% and powering more than 43% of all websites online.

It’s not just popular among bloggers and freelancers; big names like CNN, Sony Music, and The New Yorker also run on WordPress.

If you’re interested in knowing how big WordPress really is and what makes it so popular, this post is for you. Let’s dive into the latest WordPress stats and trends for 2025.

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WordPress in Numbers (2025)

WordPress powers over 43% of all websites worldwide in 2025, remaining the most popular CMS.

The latest version, WordPress 6.8, is already used by 65%+ of sites. Here are the most essential up-to-date stats about WordPress in 2025.

Total websites powered by WordPress

Around 43.4% of the websites on the internet run on the WordPress content management system. (W3Techs)

WordPress Traffic Share by Country (2025)

WordPress continues to dominate the CMS landscape globally, powering over 43% of all websites. Its popularity, however, varies significantly from country to country. Here’s a breakdown of the top countries driving the most traffic to WordPress in 2025.

Rank	Country	Traffic Share
1	United States	22.51%
2	Brazil	5.44%
3	United Kingdom	4.98%
4	India	4.26%
5	France	4.00%

Source: Similar Web

WordPress version usage

65.8% of WordPress sites are already using the latest version 6.8, showing how fast users are updating.

Version 6.7 is next, with 8.5%, while older versions, such as 6.6, 6.5, and below, make up the rest. (WordPress)

WordPress Global usage

Globally, WordPress powers about 43.4–43.6 % of all websites worldwide as of mid-2025.

WordPress has a market share of over 60% in the CMS market. Besides that, WordPress powers 14.7% of the world’s top websites. (Kinsta)

Daily/Monthly WordPress downloads

The latest version of WordPress (6.8) has over 48.61 million downloads so far. (WordPress Counter)

WordPress users create around 70 million new posts and 77 million comments every month on average.

That’s about 16 million posts and 17.8 million comments each week, or roughly 2.3 million posts and 2.5 million comments every day. (WordPress)

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WordPress Usage Statistics 2025

WordPress powers 23.75% of the world’s top 10,000 websites, and 4 out of 10 Fortune 500 companies use it.

Global Usage Trends

WordPress is the #1 CMS in the world with a share of over 60%. Here are some of the interesting global usage trends of WordPress.

Percentage of websites using WordPress worldwide

• 23.75% of the world’s top 10k websites use WordPress.
• 25.07% of the world’s top 100k websites use WordPress.
• 23.75% of the world’s top 1m websites use WordPress. (BuiltWith)

WordPress usage compared to other CMS platforms

Here’s the CMS usage stats (July 2025): (W3Techs)

• WordPress powers 43.3% of all websites and holds a 60.9% market share among CMS platforms, far ahead of the rest.
• Shopify comes next with 6.7%, followed by Wix at 5.5%, and Squarespace at 3.3%.
• Other platforms, such as Joomla, Webflow, Drupal, and Tilda, each have a market share of less than 2%.

Industry-Wise Adoption

WordPress powers 36.28% of the top 10,000 websites worldwide, making it one of the most trusted platforms for high-traffic and well-known websites.  (WP Beginner)

Approximately 85% of blogging websites are powered by WordPress, making it the dominant blogging platform globally. 

WordPress powers over 35% of news websites and is used by more than 25% of professional service sites. 

Around 70% of creative portfolios also use WordPress. Even in ecommerce, about 20% of the top online stores are built on it.

Source: BlogCadre

In the enterprise world, nearly four out of ten Fortune 500 companies use WordPress. 

There’s a huge $50 billion economy built around WordPress services, with over 50 million developers worldwide who are familiar with WordPress.

Source: Add Web Solution

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WordPress Market Share Statistics

Let’s take a closer look at WordPress’s dominance in the CMS space and how it compares to other platforms.

Here’s a comparison of CMS Market Share (July 2025):

CMS	Market Share
WordPress	60.9%
Shopify	6.7%
Wix	5.5%
Joomla	2.0%
Drupal	1.1%

WordPress clearly dominates the CMS, with more market share than all of them combined. (W3Techs)

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WordPress Plugin Statistics

WordPress has over 59,000 free plugins in its official directory. 80% of WordPress websites use at least one plugin. Most WordPress websites use around 12 to 15 plugins on average.

WP plugins like Classic Editor, Yoast SEO, Elementor, and Contact Form 7 are among the most popular among WordPress plugins, with each having over 10 million active installs.

There are over 59,000 free plugins available on WordPress right now. 

Most downloaded WordPress plugins in 2025

Here are the top 10 most downloaded WordPress.org plugins (as of June 2025), with active installs:

Plugin Name	Active Installs
Classic Editor	10 million+
Yoast SEO	10 million+
Elementor Website Builder	10 million+
Contact Form 7	10 million+
WooCommerce	8 million+
LiteSpeed Cache	7 million+
WPForms	6 million+
Akismet Anti-Spam	6 million+
Wordfence Security	5 million+
All‑in‑One WP Migration	5 million+

(Source: WordPress)

SEO Plugins

As of July 2025, Yoast SEO is one of the most popular WordPress plugins, with over 13 million active installs and more than 829 million total downloads. 

It has helped users fix over 85% of issues reported in the WordPress support forum. Yoast is also highly rated, with nearly 26,000 five-star reviews out of around 27,700 total. The plugin is available in 58 languages.

Source: Yoast

Other top plugins include All in One SEO Pack (3M+) and RankMath (3M+). (WordPress)

Security Plugins

Wordfence Security has been downloaded over 121 million times and has more than 5 million active installations, making it a top choice for security plugins. (Kinsta)

eCommerce Plugins

WooCommerce is the #1 eCommerce plugin for WordPress, which powers nearly 21–22% of all WordPress sites.

It also powers over 6 million eCommerce stores, and out of the top 1 million eCommerce sites, 4.75% use WooCommerce. (Loud Growth)

Page Builder Plugins

Elementor leads the page builder category with over 10 million active installations, powering approximately 5% of the top 1 million websites globally.

Elementor is also used by 22.4% of all WordPress websites worldwide.

Sources: WordPress and AIOSEO

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WordPress Theme Statistics

As of August 2025, WordPress offers approximately 13,000 free themes on its official site, with a total of over 30,000 themes, including paid ones.

Theme Repository Data

There are around 13,000 free WordPress themes available just on the WordPress.org theme directory. (WordPress)

ThemeForest is the largest single marketplace for premium WordPress themes, with nearly 8,000 themes listed and over 10 million licenses sold. (Freemius)

Envato Elements offers over 11,500 premium WordPress themes. Additionally, theme shops like Astra, Elegant Themes, Themify, and StudioPress offer thousands more premium themes to choose from.

Most Popular WordPress Themes

When it comes to WordPress themes, Hello Elementor leads with approximately 18,000 sites, accounting for 1.8% of the top sites. 

Hello Elementor theme is followed by Astra, used on over 12,000 sites (1.23%), and Divi, powering around 11,000 sites (1.13%). 

GeneratePress is also a favorite, used by 8,700+ sites (0.87%), while Newspaper and Avada are used on 5,100 (0.51%) and 4,700 (0.48%) sites, respectively. (W3Techs)

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WordPress Hosting Statistics

About 70% of WordPress websites run on shared hosting, and Hostinger is one of the most popular options.

Most Popular Hosts for WordPress

• Hostinger has a market share of 3.5% and is growing fast worldwide thanks to its affordable WordPress hosting plans.
• Newfold Digital holds a 3.3% market share, with popular brands such as Bluehost, HostGator, and Domain.com under its umbrella.
• GoDaddy Group owns 2.6% of the market, including well-known services like GoDaddy, Media Temple, and Pagely.
• SiteGround has a 2.2% market share
• WP Engine holds a 1.7% share

Sources: WP Beginner, W3Techs

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WordPress E-commerce Statistics

Approximately 21% of WordPress users utilize WooCommerce to manage their online stores. WooCommerce is one of the most downloaded plugins, with over 7 million active installations.

WooCommerce Adoption

Currently, WooCommerce powers 21% of all eCommerce websites worldwide, making it one of the most used eCommerce platforms in the world. 

WooCommerce has a huge ecosystem, with over 6,000 plugins available just on WordPress.org.

Source: Loud Growth

WooCommerce has a 33% market share in the eCommerce category. (Hostinger)

Sales Volume & Market Size

WooCommerce powers 9.1% of all online stores, making it one of the most widely used e-commerce platforms. 

Did you know that WooCommerce stores generate a whopping average of $25 to 50 million in annual revenue? 

Over 4.6 million websites use WooCommerce for online selling, including both small shops and large stores.

Source: Hostinger

In the last one year, WooCommerce stores processed over $38 billion in sales across physical and digital products. Statista

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WordPress Security Statistics

A WordPress site is attacked every 32 minutes, resulting in thousands of attacks annually. This shows why having strong security on your site is a must. Here are some interesting WP security stats to know in 2025.

Common Security Threats

According to Hostinger, most WordPress security problems come from plugins. They account for approximately 95% of all reported issues on WordPress sites.

Malware is the most common method hackers use to break into WordPress sites.

Here are the most common ways WordPress sites get hacked (based on Sucuri’s data);

• Malware affects 72.72% of infected sites
• Backdoors were found in 69.63% of cases
• SEO spam impacts 46.76% of websites
• Hacktools used on 23.63% of sites
• Phishing attacks on 8.12% of sites
• Mailers send spam from 5.95% of sites
• Defacements appear on 6.71% of sites

Top Security Plugins in Use

Here are some interesting stats on security plugins.

Wordfence is one of the most popular security plugins in the WordPress directory, with over 5 million active downloads. This plugin is a go-to for malware scans, firewalls, and login protection. (WordPress)

All-In-One Security (AIOS) and Sucuri are two of the other most downloaded security plugins with 1 million and 700K active installations. (WordPress)

Both Sucuri and Wordfence detect malware with a success rate of over 99%. (Sucuri)

Wordfence tracked 41.7% of all new WordPress vulnerabilities, making it a top source for vulnerability intelligence. 

By April 2025, Wordfence had identified and added 4,534 new WordPress vulnerabilities. (Wordfence)

Backup & Recovery Trends

Over 75% of WordPress users don’t back up their WordPress sites, and 47% only back up their sites once every few months. (SC Media)

UpdraftPlus, a popular backup plugin, has over 3 million active installations and has been downloaded more than 136 million times since its release. (UpdraftPlus) 

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WordPress SEO Statistics

Approximately 35% of WordPress blogs utilize SEO plugins such as Yoast or Rank Math to optimize their blog posts for better rankings.

SEO Plugin Adoption

Millions of WordPress sites use an SEO plugin to boost their rankings. Popular plugins like Rank Math and Yoast lead the way. Here are some interesting stats on Rank Math and Yoast SEO usage data.

Over 22 million websites use Yoast SEO, making it one of the most trusted SEO plugins for WordPress. Among the top 1 million sites, approximately 11.9% use Yoast, including 14.15% of the top 100,000 and 14.77% of the top 10,000 websites. (BuiltWith)

Yoast SEO is currently on version 25.4. It has over 10 million active installations and works with WordPress 6.6 or higher, supporting PHP 7.4+. It’s also available in 58 languages. (WordPress)

Over 4.5 million websites use Rank Math for SEO. Among the top 1 million sites, 2.66% use Rank Math, including 2.55% of the top 100k and 2.3% of the top 10k websites. (BuiltWith)

Rank Math is on version 1.0.248. It has over 3 million active installs, works with WordPress 6.3 or higher, supports PHP 7.4 or later, and is available in 35 languages. (WordPress)

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WordPress Community Statistics

Let’s have a look at the people who build and maintain WordPress, from developers to everyday contributors.

Contributors and Developers

In 2023, people from 62 countries contributed to WordPress Core. Top countries included the USA (164 contributors) and India (93). (WordPress)

Top Countries by Number of WordPress Contributors (latest year vs. 2022):

• United States: 164 contributors (up from 152 in 2022)
• Bangladesh: 105 contributors (big jump from 43 in 2022)
• India: 93 contributors (up from 77 in 2022)
• United Kingdom: 31 contributors (down from 38 in 2022)
• France: 30 contributors (up from 22 in 2022)
• Canada: 25 contributors (up from 17 in 2022)
• Germany: 21 contributors (slightly down from 25 in 2022)
• Netherlands: 21 contributors (down from 23 in 2022)
• Spain: 19 contributors (up from 12 in 2022)
  

WordCamps & Meetups

First-time Attendees: 41.58% (Target was 45%)

This includes local WordCamps and events, not Meetups or major flagship events.

Events with 50% First-time Attendees: 24% (Target was 45%)

Only 1 in 4 events had at least half of the attendees as first-timers.

Attendee Satisfaction Rate: 82.81% (Target was 80%)

Based on post-event surveys, most attendees reported being satisfied or extremely satisfied with their experience.

Number of WordCamps Held or Scheduled: 66 events

Covers events from January through June 2025.

Source: GitHub

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Interesting WordPress Facts 

Here are some interesting facts about WordPress you’ve probably never heard of.

• The name “WordPress” was suggested by Christine Selleck Tremoulet, a blogger and friend of co-founder Matt Mullenweg.
• WordPress doesn’t have a CEO. It’s an open-source project run by a global community.
• Version 6 powers 89.3% of all WordPress websites globally. (W3Techs)
• The average cost of a premium WordPress theme is about $57.49. (Colorlib)
• Over 409 million people visit WordPress sites, viewing around 20 billion pages every month. (WordPress)
• WordPress plugin downloads jumped from 1 billion in 2015 to 1.48 billion in 2016—a 48% rise. Today, they’ve crossed 2 billion overall. (WPBeginner)

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Final Thoughts!

WordPress is growing rapidly each year. The reasons behind its success are: its huge support system, access to thousands of themes and plugins.

Whether you’re a beginner or a pro, WordPress has everything you need to build a powerful website.

What are your thoughts on the WordPress statistics shared here? Have any questions? Let us know in the comments.

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FAQs | WordPress Stats & Trends